Amazon Graphic Design Optimization & EBC

Most buyers skim-read several listings at once to shortlist them before purchasing.  Good graphic design gets your message across quickly and that is vital.  Here are some examples of “Before” and “After” treatments.  We can work with your images (as per the office chair) or take new photographs (as per the water filter pitcher). 

Our research shows that when we create graphic design for an image, it works most effectively if the benefits are centered around a single point, unlike the first image on the left which was repeating features already described in the chair listing.  And you should never leave a photograph to fight for itself.  Notice how the second set of office chair images use the same photograph but the update is used to get key benefits across, so the buyer is left with no confusion as to the reason the image is there…

BEFORE

AFTER

While there is nothing wrong with the ladies in the left image the product is an alkaline water pitcher that is around 3 x the cost of regular filter jugs, and we took a series of photographs with our model Sandra to try and maintain the homely feel of the product but elevate it to be more aspirational, and make the product itself stand out.  The wall color in the background of the original image makes the pitcher get lost into it, whereas in the update, it pops out more.

We chose to use orange in the following images to match the Click Add to Cart and Buy Now Buttons.  Doing so made those buttons more visible on the page, and therefore the buyer was subconsciously made more aware of their presence, and the act of buying.  It is often tiny percentages that add up to create differentiation for a product selling on Amazon.  These micro-elements can be the difference between success and failure.

We offer translation services at $50 per ASIN.  This includes translating copywriting, images with text, and 250 characters of backend keywords.  We offer this service to any seller, regardless of whether we are supplying other services or not.  All of our professional translators are native speakers.  We do not use software.

Choose Your Package

GRAPHIC DESIGN – non EBC

$179

7 HD Quality Images

SEO Embedded Meta Tags

Awesome Attractive Main Image

Background Removals

Product Enhancing & Re-Touching

Advanced Editing 

Stock Images

BONUS Super URL & SEO Title

Using your quality photos

Done in 5 Business Days

EBC PACK – your photos

$349

For Brand Registered Sellers Only

EBC Specific Copywriting

Based on Rose or Tulip Templates

Image Taglines & Slogans

SEO Embedded Meta Tags

Powerful Benefit Image Bullets

Graphic Design

Product Call-Outs & Icons

Optimized for Mobile Devices & PC

Brand Cohesion Throughout

Photo Repurposing

Colour Correction & Touch Up

Design Consultation

Using your quality photos

2 Revisions to GD

Unlimited Revisions (Copy only)

12 Business Days

EBC FULL STACK – with photos

$699

For Brand Registered Sellers Only

3 Studio Photos

2 Lifestyle Photos

2 with a Model

Graphic Design

Based on Rose or Tulip Templates

Compelling Header Image

Product Call-Outs & Icons

Optimized for Mobile Devices & PC

Copywriting SEO Optimized

Taglines & Slogans

Powerful Benefit Bullets 

Design Consultation

Photo revisions – only if we make an error

2 Revisions to GD

 Unlimited Revisions (Copy only)

12-15 Business Days from

receipt of your product