What Every Seller Ought to Know and be Doing… but Most Don’t. 

A Welcome Note PodCast - only a 6 minute listen

by Heath Thompson | The Amazon Alchemist

Which of These Problems do You Want to Beat?

You’re throwing money at PPC but can’t get it under control?

Your listings have a low conversion rate but what you offer is good, right?  

Your Sponsored Brand banner ads aren’t getting the clicks and you don’t know why?

If you want to make real money on Amazon you’ve gotta be bringing your PPC and listing into harmony.  You need to mature your ad campaigns in the correct way.  You must continuously refresh your listings and ad campaigns to respond to competitor challenges and buying trends, and you also need to be aware of where your ads are appearing and who they compete against for a given keyword.

Sound like a lot?  That’s because it is.  This is where I come in.

I offer two packages to my customers: a VIP suite and regular orders…

VIP Suite

For customers with an ad spend of over $5,000 per month

VIP customers always get priority.  Your emails are answered first.  Your projects and PPC campaigns are managed before anyone else.  

The VIP Suite includes:

  • Managing all of your PPC Campaigns
  • Optimizing listing copy
  • Expanding & enhancing the keywords used
  • Bringing keyword harmony between the listing and ad campaigns
  • Restructuring ad campaigns to reduce ACoS
  • Maturing ad groups to lower ACoS while increasing visibility
  • Headline Search Ad (sponsored brand ads) high conversion banner taglines
  • Product targeting ads for competitors, associated products and your own products
  • Email templates for sales follow up
  • Advice on graphic design, branding, images, competitors

Wait there’s more!

  • Free lifetime support for the life of a listing
  • A monthly report with an overview of changes to key metrics
  • Fortnightly reports 70-Point PPC Checklist showing all the work I have done

Throw in a combination of micro-hypnosis, Neuro-Linguistic Programming (NLP), and the use of the world’s leading software suites such as Helium 10 and PPC Scope and that’s just some of what you get working with me if you are a VIP customer.

Regular Orders

Anyone is welcome to use my services.  You can see further information on this website regarding the packages I offer.  So, if you’re aiming to reach the VIP level but aren’t quite there yet, I will help to you to get there.  

Please note that The Amazon Alchemist is a brand name associated with Indigo Copywriting.  Invoices etc will be headed using the Indigo Copywriting name.  


Want more money?  Send your Amazon link to the following email and I’ll give you a bunch of tips so you can make more money fast.


Projects Completed in 2018

Sellers Served

Words Typed

Team Size


Happy Customers.

Heath Thompson has been and remains an incredible asset to Green Light Innovations. He has nearly single-handedly taken us from almost last place in our category for Amazon sellers to first place. He has done this for our entire catalog and his blueprint has proven effective for each item.

Tim Fallon, Green Light Innovations, President & CEO

Heath has always gone above and beyond the job requirements. I've hired quite a few different people to write and optimize my Amazon listings and he is leagues ahead of everyone else.

Michael Broel, Vice President of Operations, Flowers for Cemeteries Inc

Heath is an excellent copywriter, best I've worked with.

Danny Carlson, CEO, KenjiROI

I have worked with Heath professionally at various times over the past 4 years and his wisdom has been an invaluable resource to me personally and to the success of my business. I can't recommend him highly enough.

Joanne Davies, CEO, JQ Hypnosis, LLC 


Heath is a great copywriter. He provided a lot of important info for our product and wrote great bullet points and description. Happy with the result.

P Kvedaras, CEO of Sparthos


They (a competitor), said there was nothing more they could do to improve it. They're exact words were, it's a perfectly optimised Amazon listing. So, I was pretty impressed when I read that.

Jim Oak, Director at Oak Leather


Great job. Heath knows what he is doing. He definitely overdelivered!

Stan Tsch, CEO of General Nano Protection Solutions

10 STARS! Absolutely one of the best [copywriting] experiences I've had (and I've had lots!) Buy without hesitation. A true professional who walks his talk. My listings are going to be sooo much better now.

C, Devoni, Partner in 101 Artists



Amazing work and communication. Exceeded my expectations and outstanding communication and support. Highly recommend!

Brock At – CEO at Bake Buddy